Automotive CEO and Leadership Author Insight into New Book on Success, What’s Happening in the Automotive World.


The 12 steps for success without borders

As the nation recovers financially from a very precarious consumer and customer base, Brett Oubre, CEO of Auto, provides principles for any economy.

I want to empower business people, be the best business leader, I want to help moms, dads, employees or entrepreneurs.

— Brett Oubre

NEW ORLEANS, LOUISIANA, USA, July 13, 2022/ — As the nation recovers financially from a very precarious consumer and customer base, Brett Oubre, automotive CEO of the six largest dealerships Southeastern United States and new author of The Twelve Steps to Boundaryless Success provides principles for success in any economy, regardless of past or current circumstances. Oubre says…”My businesses are arranging to finance and make the most of the trade, with over three-quarters being used vehicles. The consumer is asking for more information. We have to serve our customer; we have to serve the consumer.”

Oubre, leadership expert and new author of The Twelve Steps to Boundaryless Success, which launches September 1, 2022, is at the forefront of the business world as a leader, speaker and new book author. He wants to reemphasize and show a way forward for ordinary working class people who have become satisfied with a life less than what they desire and move them to their future tomorrow. Oubre continued. “I want to empower people in the business world, to be the best business leader, I want to help moms, dads, employees or entrepreneurs.”

Oubre concluded… “Thinking is proven to be one of the main drivers of success. Why? Because what we think influences what we believe, the decisions we make (or don’t make) and the most actions of individuals. I have identified through my work with individuals and research that many people feel powerless when it comes to thinking. They are unaware or involuntary of what is going on between their ears In step two of the Twelve Steps to Boundless Success, I focus on how to retrain your thinking from an involuntary thinker to an intentional thinker.”

Endorsed by John Maxwell, Oubre survived a private plane crash, brain tumor and paralysis. He shares his story of hope and resilience in his new book. From humble beginnings to being fully equipped and leaving an impactful footprint on this world. Oubre seeks to serve the customer and consumer and to lead, train and motivate leaders with an entrepreneurial spirit.


Making a Mark on Society – From Moving Cars to Motivating People, A Life Well Lived in Louisiana

It’s easy to look at Brett Oubre’s many successes and assume that he always envisioned this life for himself. Although Oubré didn’t come out on top until much later, his plan for success came early.

By the age of eight, Oubre was a budding salesman, selling Christmas cards door-to-door in his neighborhood of Lake Charles, Louisiana. In a short time, he became one of the top ten Christmas card sellers in the country. By the age of eleven, he was operating his own lawn care business.

Oubre spent years pursuing different businesses until he found a career at After listening to a speech from the company’s vice president of sales during orientation, Oubre knew he had found his goal and went straight to his room to write out a list of goals.

Thanks to his drive and determination, Oubre became’s number 1 salesperson in his first year of employment. He spent four years growing within the company, which he left in 2003 to become an equity partner in a dealership.

Within six weeks, Oubre took over management of a failing car dealership. In 60 days, the dealership increased sales by 800%.

Oubre owned and operated the concession with seven partners until 2007. From there, he purchased adjacent property and built a shopping mall. This business would soon consume most of his time, so he sold his shares in the car dealership and focused on the mall which he operated until 2013.

Meanwhile, Oubre was diagnosed with a brain tumor and a seizure. Following surgery, he lost the use of his left arm and had to undergo intense rehabilitation.

Four months after her surgery, Oubre spoke with a colleague in Orlando, FL and learned of a car dealership for sale in Ferriday, LA. Arm still in a sling, Oubre went directly to the field and bought it on the spot. In six months, Oubre recovered all of its initial investment.

While successfully leveraging its dealership collection, Oubre continued to focus on motivational speaking and awareness. On average, he had about ten speaking engagements per year before the COVID-19 pandemic.

Employing his will to succeed, Oubre then began writing a book, the next step in his mission to connect with those with an entrepreneurial spirit and attempt to give them a sense of direction. His idea is, “Everyone has someone they identify with,” and he wants to create resources for those looking for a sense of direction who could potentially identify with their story. Oubre also has a YouTube channel, where he posts motivational content.

As his entrepreneurial career evolves, Oubré’s motivation remains the same. He divides his time between his six successful car dealerships and his burgeoning career as a motivational speaker. Oubre also has an upcoming book release, a continuation of its mission to reach as many entrepreneurial minds as possible.

ABOUT 12 steps to success without borders:

12-Steps to Boundaryless Success is a book written to provide practical life steps for people who have found themselves stuck in between. The environment is defined as a place of complacency to get out of it or simply do it when you want or dream of more. This book was written to inspire, challenge, and empower the reader to grow beyond the excuses, limiting beliefs, and bad experiences that kept them from reaching their potential. We primarily use Brett’s relatable challenges in life to connect with the reader. Woven with his remarkable path to success to inspire the reader. All of these work together to enable the reader to understand and become equipped to act towards their goal.

Eden Hill
Eden Gordon Media, LLC
+1 202-714-6014
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