Wattpad Webtoon and the Italian group Leone Film Forgent Slate Pact


Wattpad Webtoon Studios, the entertainment arm of user-generated fiction and comic book entertainment companies, and Italian group Leone Film have announced an agreement to co-develop a slate of films for the Italian and international market based on Wattpad original fiction stories.

The pact is an extension of their previously announced deal to make a film based on Blair Holden’s “The Bad Boy’s Girl,” which is among the most popular stories on the storytelling platform.

Australian writer Hannah Lehman, whose “Two Sides” series, published under Snapchat’s “Snap Originals” in 2019, started with a self-taught pilot and reached 6.5 million views on Facebook, is set to write the screenplay.

Lehman also wrote and directed Facebook Watch’s first-ever digital series, “The Unboxing.”

Leone Film Group has now also opted for the complete series of novels in the saga “The Bad Boy’s Girl”, which has more than 223 million readings on the platform.

Besides the “Bad Boy’s Girl” franchise, the plan is to develop 1-3 films per year through “a broad partnership on projects aimed at young adult audiences that we select, co-develop and co-produce together”, Leone Film CEO of the band Raffaella Leone (pictured) said Variety. “These will be Italian productions for worldwide distribution,” she added.

“Leone Film Group understands the power of listening to audiences and nurturing fandoms,” Aron Levitz, president of Wattpad Webtoon Studios, said in a statement. “From our collaboration in the development of ‘The Bad Boy’s Girl’ to our expanded partnership to develop a full range of projects, we are excited to continue our relationship and create incredible films with built-in fandoms,” he added. .

Wattpad, Los Angeles-based Voltage Pictures, and Leone Film Group previously collaborated on the hit Wattpad-story-turned-film-franchise “After” and its sequels, which Leone distributed in Italy, with strong returns in box office.

“In this competitive landscape, it’s very important to select the right content that will appeal to our target audience,” Leone noted.

The new slate deal is the latest in a series of significant partnerships and projects from Wattpad Webtoon Studios in Europe and beyond. They have slate deals in place with ViacomCBS International Studios, have worked with Netflix, and their Vertigo Entertainment unit is growing The digital comic sensation of Spanish Webtoon creator A. Rasen”GremoryLand” with playwright and novelist Gabriel Bergmoser took on the script.

Leone Film Group recently produced, through its production company Lotus Production, the romantic drama “Time is Up”, starring Bella Thorne and Benjamin Mascolo, which sold worldwide.

LFG also has the distinction of being the only independent distributor that will bring Martin Scorsese’s long-awaited “Killers of the Flower Moon”, starring Leonardo DiCaprio and Robert De Niro, to the big screen in Italian cinemas, while the photo will be an Apple TV+ Exclusive in all other territories.


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